our Story

Wellness, self-care, mindfulness—however you define it, SoulWick exists to support your journey. Our mission is to create products that encourage intentional living while making a positive impact through socially responsible business.

Founded by Vanessa Nelson, SoulWick began with the belief that everyday rituals have the power to transform how we feel. Whether you're stepping onto your yoga mat, preparing for an important presentation, winding down for restorative sleep, or creating moments of peace during life's challenges, our thoughtfully crafted products are designed to help you reconnect with yourself.

What started with intention-filled candles has grown into a wellness collection that supports your rituals from beginning to end. Today, alongside our signature candles, SoulWick offers yoga and Pilates grip socks designed to help you move with confidence, stability, and presence. Every product is created with purpose—to inspire mindfulness, comfort, and self-care in your everyday life.

At SoulWick, we believe wellness should be intentional, accessible, and rooted in community. Our commitment extends beyond the products we create. We strive to build a workplace where Black women, women of color, and those who have historically been underrepresented are empowered to thrive, contribute, and lead with authenticity.

As part of our commitment to giving back, SoulWick dedicates a portion of our annual net revenue to organizations and initiatives that support:

  • Animal and bee conservation

  • Clean water and reforestation efforts

  • Programs serving women and children

SoulWick is more than a brand—it's an invitation to slow down, move with intention, and create meaningful rituals that nourish your mind, body, and soul.

SoulWick: Your Soul, On Fire.

Self-care candles